Google Ads Services
Paid media campaigns that drive traffic and revenue
Your potential customers are currently searching for the products and services you offer. But is your brand visible to them?
With Google Ads services, you can cut through the noise and instantly place yourself in front of your customers. Reach your customers at the right time to drive traffic, generate leads, get conversions, and increase sales.
And since we understand that each business has different needs, our Google Ads management services are tailored to meet your specific goals. Whether you are a small business trying to improve local visibility or a global brand widening its scope across the globe, Google Ads can fast-track your journey to success.
Our Google Ads Services
To help you maximize your business’ potential and minimize the time you need to monitor it, we offer a range of Google Ads management services to choose what best fits your strategy.
Account Setup and Conversion Tracking Connection
We navigate the Google Ads manager from start to end by:
- Creating and configuring a Google Ads account or optimizing your existing one.
- Establishing campaign goals based on business needs including increasing sales, lead conversions, or brand visibility.
- Setting up conversion tracking and integrating it with other tools including Google Analytics and Google Tag Manager.
Keyword and Competitor Research
The right keyword strategy leads to successful paid media campaigns. We achieve this by:
- Using long-tail keywords to capture niche audiences that are more likely to convert into customers.
- Researching high-performing keywords and optimizing match types for maximum ROI.
- Analyzing competitor strategies and identifying gaps in your campaigns such as missing keywords or overlooked audiences.
Account Management
Google Ads is a dynamic platform and not a one-time setup. We manage PPC advertising campaigns by:
- Allocating budgets, adjusting bids, removing negative keywords, and developing campaigns.
- Testing ad copies, tracking cost-per-click (CPC), and monitoring return on ad spend (ROAS) to prioritize high-performing ads.
- Staying updated about trends and implementing strategies to improve ad quality scores for higher rankings and lower costs.
Reporting and Analysis of Results
Analyzing data can be overwhelming. But with our Google Ads services it won’t be as we:
- Create reports that highlight the key performance metrics such as clicks, conversions, and CPC.
- Review the data and break it down to showcase progress, trends, and simple summaries.
- Compare the goals and results, take feedback, and improve strategies for new and running campaigns.
How Our PPC Advertising Services Help Businesses
We establish predictable and scalable cash flow for every business we partner with. We work with brands that focus on lead tracking so that every potential customer converts and helps generate more revenue.

Why Google Ads Matter?
Businesses need a direct, quick, and measurable strategy to reach their customers and connect with them. That is exactly what Google Ads is capable of. Based on your business goals, paid media campaigns can increase traffic, generate leads, or improve conversions.
But running ads is not just about spending money, it is about laying a solid foundation for reaching your potential leads, and converting them into loyal customers. This is where our Google Ads management services come in, we help brands identify their campaign goals and guide their paid media strategy from ideation and creation to implementation and analysis.
Reach the right audience at the right time
Outperform competitors for top ranks
Adapt campaigns with real-time updates
Improve visibility without overspending
Fine-tune your strategies with data and reports
Our web design and development services help you tick every one of these boxes and ensure that your brand has a strong digital foundation.
Our Competitive Edge
With our Google Ads services, we don’t simply run ads for you, we craft personalized strategies that cater to your short-term paid media campaigns and long-term business goals. We bring unparalleled value to your business with:

Results Driven by Professionals
Our team consists of Google Ads Certified professionals who ensure that all your campaigns are regularly monitored, adjusted and improved.

Leverage Best Tools for Campaign Optimization
We use Semrush, Google Keyword Planner, and Google Trends alongside your Google Ads Account to improve the quality and performance of ads.

Transparent Communication and Results
We believe in keeping you informed on every step of the journey and updated on reports and results.

End-to-end Data-Driven Support
Our Google Ads services are not limited to running PPC advertising campaigns. We help you strategize, create, analyze, and refine your ads for success.

Tailored Solutions for Every Business
Your business is unique and so is your audience. That is why we develop custom strategies that cater to your customers and business goals.
Success Stories
When we started working with Black Moose we were nowhere near the first page on Google Search. After 5 months, we now appear on the first page for over 20 keywords. The team is really helpful and constantly keeps us updated on the progress and results.
Jhone Waki
Director Of HTYe

Our website homepage took over 5 seconds to load completely, leading to a higher
bounce rate. The team at Black Moose helped redesign the website and reduce the
load time to 1.83 seconds. The bounce rate also decreased by over 35% on the
homepage. We love working with them as they show us measurable results
Jhone Waki
Director Of HTYe

We have worked with many agencies in the past with no luck and were hesitant to try again. During our first discussion, the team had an open discussion with us about our website and even provided an audit. Working with them was a great decision as they helped us build quality content and backlinks. Our website traffic has increased by 50% in the past 6 months.
Jhone Waki
Director Of HTYe

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Questions? We're glad you asked
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